Economy sucks
It is an interesting time to be alive. You rarely hear any positive news these days while a good number of my friends are loosing their jobs. One of my best friends just let me know that he will be closing down his bike shop by the end of the year.
The fact being that the majority of his customers just aren’t able to spend the $80 an hour to have their bikes worked on. Not to mention that loosing their homes may take priority over their bikes. We are heading towards a time that requires more simplicity. For a while you could find your average American with at least one house, cars, Harleys, boats and all kinds of other excessive crap. People would come into our shop and blow money at the drop of a hat. Now that money is becoming more scarce and most people are thinking twice before spending it on.
Fortunately one of the business beliefs Build A Hog has built itself on is that people should be able to work on their own bikes to further enjoy the experience of motorcycling and save some serious cash in the process. In these crazy times I hope people can still look to their motorcycles as a source of happiness.
Michael Durham
