It is an interesting time to be alive. You rarely hear any positive news these days while a good number of my friends are loosing their jobs. One of my  best friends just let me know that he will be closing down his bike shop by the end of the year.

The fact being that the majority of his customers just aren’t able to spend the $80 an hour to have their bikes worked on.  Not to mention that loosing their homes may take priority over their bikes. We are heading towards a time that requires more simplicity. For a while you could find your average American with at least one house, cars, Harleys, boats and all kinds of other excessive crap. People would come into our shop and blow money at the drop of a hat. Now that money is becoming more scarce and most people are thinking twice before spending it on.

Fortunately one of the business beliefs Build A Hog has built itself on is that people should be able to work on their own bikes to further enjoy the experience of motorcycling and save some serious cash in the process. In these crazy times I hope people can still look to their motorcycles as a source of happiness.

Michael Durham

On Monday November 9th we are launching a new product that isn’t ours. We came across this item at a rally and tried it out and love it.

No matter what the cost of gas is right now we are hoping people that own Harleys are using them as a daily driver instead of a pick-up or SUV. Now we know in the winter that is not possible but if you can then please do it.

We just went through a long election cycle and with all the promises from everyone, lets face it after 30 years the government will take us nowhere!

We as Americans need to stand up and put in place our own energy policy! We can not wait another 30 years for government.

Back to point at 12 noon pacific time we will launch a headlight modulator that blinks your high beam during the day. A great safety feature in daytime driving.

What is neat about this modulator it is just plug in and ride! No wire splicing. It was designed and manufactured in San Diego Ca.

We only ordered a few to start with so we expect them to go fast.

Remember no matter what the price of gas is…….start riding your bike to work!

 Ray